![TIL that The slogan “Just Do It” was inspired by serial killer Gary Gilmore, who said “let's do it” just before he was executed by a firing squad in 1977. : r/sports TIL that The slogan “Just Do It” was inspired by serial killer Gary Gilmore, who said “let's do it” just before he was executed by a firing squad in 1977. : r/sports](https://external-preview.redd.it/hu_YzTSnggeuK0zqj1Xp64WfEvpd0t-8x-WQNtBbuvc.jpg?width=640&crop=smart&auto=webp&s=6ec61348297296266ce22f00df35197750444447)
TIL that The slogan “Just Do It” was inspired by serial killer Gary Gilmore, who said “let's do it” just before he was executed by a firing squad in 1977. : r/sports
![Fotogaléria - Slová vraha pred popravnou čatou sa stali sloganom Nike. Smrti sa už nevedel dočkať, dvakrát sa pokúsil o samovraždu | interez.sk Fotogaléria - Slová vraha pred popravnou čatou sa stali sloganom Nike. Smrti sa už nevedel dočkať, dvakrát sa pokúsil o samovraždu | interez.sk](https://www.interez.sk/wp-content/uploads/2022/02/gary-gilmore-nike-ccexpress.jpeg)
Fotogaléria - Slová vraha pred popravnou čatou sa stali sloganom Nike. Smrti sa už nevedel dočkať, dvakrát sa pokúsil o samovraždu | interez.sk
![Nike's 'Just Do It' Motto Was Inspired By Utah Murderer Gary Gilmore, Designer Reveals | HuffPost UK Sport Nike's 'Just Do It' Motto Was Inspired By Utah Murderer Gary Gilmore, Designer Reveals | HuffPost UK Sport](https://img.huffingtonpost.com/asset/5d01e58c2500004e12e18232.jpeg?ops=1200_630)
Nike's 'Just Do It' Motto Was Inspired By Utah Murderer Gary Gilmore, Designer Reveals | HuffPost UK Sport
![Skot Armstrong on Twitter: "Nike's famous slogan “JUST DO IT” was inspired by the last words of death row inmate, Gary Gilmore #BOTD https://t.co/dYH1E1IVDI" / Twitter Skot Armstrong on Twitter: "Nike's famous slogan “JUST DO IT” was inspired by the last words of death row inmate, Gary Gilmore #BOTD https://t.co/dYH1E1IVDI" / Twitter](https://pbs.twimg.com/media/DtmE9u1UUAA5bc-.jpg)
Skot Armstrong on Twitter: "Nike's famous slogan “JUST DO IT” was inspired by the last words of death row inmate, Gary Gilmore #BOTD https://t.co/dYH1E1IVDI" / Twitter
TechShu - #Mondayagencyfacts Just Do It is synonymous with Nike. Ad executive Dan Wieden borrowed the tagline from the Utah murderer Gary Gilmore's last words. When Gilmore was put before a firing
![Nike's 'Just Do It' Motto Was Inspired By Utah Murderer Gary Gilmore, Designer Reveals | HuffPost UK Sport Nike's 'Just Do It' Motto Was Inspired By Utah Murderer Gary Gilmore, Designer Reveals | HuffPost UK Sport](https://img.huffingtonpost.com/asset/5d01e58c2100003711ec2aed.jpeg?ops=scalefit_960_noupscale)
Nike's 'Just Do It' Motto Was Inspired By Utah Murderer Gary Gilmore, Designer Reveals | HuffPost UK Sport
![Just do it! How murderer Gary Gilmore's final words inspired Nike's famous slogan | Daily Mail Online Just do it! How murderer Gary Gilmore's final words inspired Nike's famous slogan | Daily Mail Online](https://i.dailymail.co.uk/1s/2022/01/17/17/53032145-0-image-a-4_1642439476122.jpg)
Just do it! How murderer Gary Gilmore's final words inspired Nike's famous slogan | Daily Mail Online
![Revealed: Nike's 'Just Do It' slogan was inspired by a convicted killer's last words | The Independent | The Independent Revealed: Nike's 'Just Do It' slogan was inspired by a convicted killer's last words | The Independent | The Independent](https://static.independent.co.uk/s3fs-public/thumbnails/image/2015/03/18/17/gary.jpg)